What is Web Design?
Web design is the process of planning, creating and maintaining a website which covers a wide spectrum of uses - technically speaking.
Most likely in your case, web design refers to a website for your small business used mainly as both a promotional tool and a resource for your clients or customers.
A web design project always starts with taking a close look at your objective for the website - as it relates to your business. Take one step back from the website itself, and look at the overall goals for your company. This just makes sense so that you can get a website designed for you that provides value to your company business, and a means toward meeting your business goals and objectives.
The Best Web Design?
The visual display of a web design is useless if the design doesn’t serve it’s intended purpose. If the purpose of your website is to get more new business into your location or calling you on the phone, then your website design and layout is quite different from someone who wants to sell products online or promote an event.
Your web designer should be able to help you understand how your overall business goals fit into the layout and user experience (UX) of your site.
Start by determining goals:
- Do you want more new customers (or clients, or patients) so you grow your business?
- Do you have promotions or events regularly?
- Do you have “how to” or pre-qualifying information for your clients?
These are just a few questions to help you shape a reason for creating your website. When you start with that basic objective, the design process tends to run smoothly.
What is Responsive Web Design?
The definition of responsive web design according to wikipedia is an approach that renders a website well for a variety of user devices and screen sizes.
This is sometimes referred to as fluid web design such that content on any a given website looks and operates the same whether you are viewing from a computer, phone, tablet or any other device.
Years ago, we had to create and code multiple versions of websites and hope for the best when it came to displaying important content.
With HTML5 and CSS we can now create websites that adapt to the size of the viewing display (known as a “viewport”) and create an optimized user experience regardless of their chosen device.
What Does Web Design Cost?
This is by far one of my favorite questions about web design. It’s analogous to asking “What does a car cost?”
To keep the answer short, it depends. What kind of website do you need? This goes back to the first section and the most important questions. What are your business goals and website objectives?
Seriously, we’ve developed websites that cost as little as $300 and some that were more than $30,000. So, I’d say the cost of your website will generally fall somewhere in between those two extremes.
That being said, if you start price shopping your project you are approaching this the wrong way. Find someone first that can do a good job for you, then if the price is too much just tell them that. A top web design company will either work with your budget or will likely know someone who can meet your needs at a lower price.
But don’t ever make your choice based on the lowest price alone. Your business is worth more than that.
What Is CSS In Web Design?
Years ago before responsive web design became the standard, web designers were introduced to Cascading Style Sheets or CSS.
As a standard in web design today, the concept is to combine HTML and CSS to separate website content from website presentation. In other words, the separate how websites look from the website content itself.
CSS controls the appearance of web pages based on a style sheet, which is a file that contains markup language which is separate from an HTML file.
To simplify, I could create a CSS style that allows me to automatically use the same font size for all page headers and use the same font color for all paragraphs.
With today’s widespread use of CMS to build and maintain websites, most of the CSS is built-in and required very little understand of how it works.
Until it doesn’t. If there is a problem with the way your website looks, it very likely is the result of a CSS style sheet issue.
<Tongue-In-Check>Consult your local professional web developer to resolve CSS issues unless you have experience or time to do it yourself. </> That’s the sound of me winking as I type this.
Web Design Or Web Development - What Is The Difference?
Essentially just as the names imply, a web designer is concerned with the aesthetics and usability of a website.
In some cases these two roles are one and the same and these roles or labels are very often interchanged.
In reality, anyone working on your website should be really good at both design and development of the projects, even if they specialize in one or the other.
What Does SEO Stand For In Web Design?
SEO is an acronym that represents Search Engine Optimization, which is set of strategies designed to help your website rank better in search engines, for your target audience searching for you.
There is no simple way to describe SEO succintly, so better just to create a whole other page to explain it.
What Does A Web Design Agency Do?
Aside from the obvious and depending on many factors, a website design firm may offer many different services. To name just a few:
- Custom Web Design and Development
- SEO Content and Off Page Strategies
- Video Marketing
- Review and Reputation Management (So VERY important, read why)
- Online Advertising
- Graphic Design (Logos and Printed Materials)
- Social Media Marketing
How Long Does Web Design Take?
This is almost the same answer as “How Much Does It Cost?” The truth is, the timeline depends on what is involved in your website project, and also depends on how quickly your respond to requests for the website.
Again, this is general but a website usually takes anywhere from a week to 6 weeks depending on the complexity and availability of content or collateral material.
Most web design firms will give you an estimated time of completion and you can always ask for milestones along the way.
What Other Web Design Services Are Available?
Most web design companies can provide a variety of services based on the specific needs of your company and your website. Additional services can be discussed before you start your project.
Why Galveston Companies Love Our Web Design Services
Mormedia provides web design in Galveston TX, as well as cities throughout the nation. We specialize in optimizing websites for local visibility and have more than 20 years experience in
helping clients just like you grow their business leveraging the opportunities on the internet. We never met a web site challenge we couldn’t handle. Our services include:
- Web Development
- Web Hosting
- Graphic Design
- Tracking and Analytics
- Optimization for SEO
- Content Creation/Updates
- Responsive Web Design compatible with all screens and devices
- Social Media Integration
- XML Sitemap Creation
See how Galveston SEO can help grow your local business!